Local Newspapers are deeply rooted in their communities. Market leaders in their own towns. Tried, tested and trusted to deliver credible marketing and advertising messages with unprecedented reach and penetration.
Gen Z is the world’s largest generation group, accounting for one third of the global population. Adspace24 delved into the views of South Africa’s diverse digital natives during dedicated focus groups held in Johannesburg and Cape Town. We wanted to understand more about this generation and their relationship with brands within our ever-evolving world. See what our research reveals about their outlook from a South African perspective.View PDF
Valuable cutting-edge reader and market research findings brought to you by Media24 Local News and Adspace24 was conducted by Our leading panel research partner Forum24. Media24 Local News represents diverse audiences across the South African experience, sharing the stories of everyone whether they call the winelands, the coast, the city or the bush home. See what our research reveals about our Local newspaper brands and their audience.
Trusted news platforms provide a quality, brand safe environment for brands to advertise. Gain more insight about how trust and curation is vital for brands when communicating with engaged customers and sharing brand stories that have editorial value with commercial clout.