Shopping
Responsibility

97%

Average
household income

R16,316

Average
personal income

R13,856

Source: Forum24 January 2024 Afrikaans Survey/ ABC Q1 2024 / Facebook March 2024 / Twitter March 2024 / Instagram March 2024

    • AIR
      495,000
      Combined Page Views
      2,323,385
      Social
      Engagement
      456,700
    • AIR
      495,000
      Circulation
      18,620
      Language
      Afrikaans
      Frequency
      Weekly
      Days
      • Thu
      Format
      • Tabloid
      Free/sold
      Sold
      Verification
      ABC

    • Digital Reach
      Page Views
      2,323,385
      Users
      242,103
      visits
      739,000
      visit duration
      00:00:45

      Social
      likes
      420,000
      followers
      13,353
      followers
      23,400

      Website
    Areas
    Western Cape - Inland, Western Cape - Peninsula, Southern Cape
    Section Publication Day Format BW FC
    Son Wes Thu Tabloid R179.00 R279.00
    Section FC Rates
    Front Page Solus (10 x 8) 44 640.00
    Page 3 Solus (10 x 8) 22 516.00
    Page 5 (10 x 8) 27 930.00
    (Please consult Ads24 for availability on special positions)
    Size Size Bracket Rate
    Tabloid 1 - 16 Pg R680.00
    Tabloid 18 - 32 Pg R748.00
    Tabloid 34 - 48 Pg R822.00
    Tabloid 50 - 64 Pg R904.00
    Insert Splits Exact Areas
    Cape Town Cape Town
    Boland / Westcoast Wellington, Paarl, Franschoek, Stellenbosch, Strand, Gordonsbaai, Somerset-Wes, Hermanus to Pearly Beach, Kleinmond, Pringlebaai, Rooi Els, Atlantis, Mamre, Worcester, Robertson, Ashton
    Southern Cape Riversonderend to Plettenbergbaai, Oudtshoorn to Prins Albert, Beaufort-Wes
    Execution Placement Size CPM Rate (R)
    Mobile Web Banners Medium Rectangle 300 x 250 R320.00
    Mobile App Banners Medium Rectangle 300 x 250 R320.00
    Web Banners Leaderboard 728 x 90 R290.00
    Web Banners Half Page 300 X 600 R375.00
    Web Banners Medium Rectangle 300 x 250 R320.00
    Social Display Non Video Facebook Instagram Twitter Relevant Social Link R200.00
    Social Display Video Facebook Instagram Twitter Relevant Social Link R300.00
    Programmatic Leaderboard 728 x 90 Price on Application
    Programmatic Medium Rectangle 300 x 250 Price on Application
    Programmatic Half Page 300 x 600 Price on Application
    Page Takeovers Background Branding 1280 x 800 (variable) Price on Application
    Page Takeovers Road Block 728 x 90; 300 x 600; 300 x 250 Price on Application
    Page Takeovers Retail Bar 12 Products - 250 char, URL, Pic Price on Application
    Rich Media Web Transitional Ad 800 x 600 R500.00
    Rich Media Web Interstials Floating Peelback Slider Push Down Cascade Sidekick Billboard Variable R500.00
    Rich Media Mobile App Expander 360 Carousel Form Ad Store Locator Click to call Social Share Variable R500.00
    Video Pre Post Rolls 536 x 400, 15"16:9 R400.00
    Video Inread 537 x 400, 15"16:9 R400.00
    Email Promo Mailers Responsive Design R1 per sub
    ROP Booking Deadline ROP Material Deadline Inserts Booking Deadline Inserts Material Deadline Inserts Delivery Adress Inserts Delivery Contacts
    Wednesday prior to publication Wednesday prior to publication (Friday by arrangement) 1 week prior Thursday & Friday prior WC: Paarl Coldset, 5 Lynx Road, Paarden Island, Cape Town, 7420 (021) 514 5503
      • Age

        Education

        60% Matric
        0% Certificate
        8% Degree
        5% Postgrad

        Employment Status

        Gender

        33%
        67%

        Household Income Detailed

        Personal Income Detailed

        Personal Income Groups

        Purchase Decision Status

        Race

        Region

        SEM Condensed

        SEM

      • Age

        Gender

        56%
        44%

        Internet Accessing From

        Marital Status

        Personal Income Detailed

        Purchase Decision Status

        Region

        Work Status

        Source: Forum24 January 2024 Afrikaans Survey/ ABC Q1 2024 / Facebook March 2024 / Twitter March 2024 / Instagram March 2024

      For a customised map or a breakdown by stores, please contact our sales team: